Advertising and integrated brand promotion

Main Author: O'Guinn, Thomas C.
Other Authors: Allen, Chris T., Semenik, Richard J.
Format: Book
Published: Eagon, IL South-Western Cengage Learning 2012
Edition: 6th ed.
Subjects:

Kampus Induk

Call Number: HF5821 O38 2012
Accession No Item Category SMD Status Notes
0000085614 Open Shelf Folio Book AVAILABLE